Helpful Tips

How To Make the Most Out of Your Investment

By utilizing many different types of signage along with your other advertising media, you can reach out to a great number of potential clients in a cost-effective manner.

Below are a few tips to help you get the most out of our services, and a list of questions to keep in mind while planning out your signage strategies.

You may also want to view our Products and Services Page to see how signs can help your business grow.

Drawing Attention

Adding borders to your signs ensure that they will be more noticeable and memorable.

When you need your message to stand out, sharply contrast your lettering from the background to make it more readable.

Frequent changes to your signs and product displays draw attention by giving your customers a new discovery each time they visit your establishment.

Using easy to read typefaces with proper letterspacing makes your signs more legible and ensures that people will grasp your message.

Questions to Consider

Use of Your Sign

• Are you giving directions, informing, or selling?
• Is the sign temporary? Permanent?
• Will it be indoors, or outside?
• What image do you want to project?

Your Target Audience

• Whose attention do you seek?
• How far away will the sign normally be?
• How much time will passers-by have to read it?

Mounting of Sign

• Where will your sign reside?
• How will it be mounted?

Sign Copy and Layout

• What message do you need to display?
• Do you have special logo or layout requirements?
• Will you benefit from full-color printing?